Petals & Philosophy: The Floral World of Maya Tsur

In the world of luxury weddings, flowers are more than decor they are storytellers, mood-setters, and memory makers. And behind many of the most breathtaking floral installations in Toronto is a woman whose journey to design was as surprising as it is inspiring. Maya Tsur, the founder and creative force behind Maya Tsur Floral Design, creates more than just arrangements. She creates emotion. Her work carries a signature elegance that is both grounded and ethereal a balance only someone deeply connected to their craft could achieve.

I had the privilege of sitting down with Maya to explore the story behind her art. From her roots in philosophy to her passion for petals, Maya shared the evolution of her work, the challenges behind the beauty, and her hopes for what’s still to come. This is her story.

A Journey from Books to Blooms

Raised in Israel, Maya Tsur began her professional life with a very different path in mind. With a background in Jewish philosophy and a vision of becoming a professor, Maya was once surrounded by books, libraries, and academic research. But after relocating to North America and settling in Canada, life gently nudged her toward something more hands-on and creatively fulfilling.

While completing a one-year event management program at Seneca College, she enrolled in a required floral design course.

"I took two classes and I knew," she shared, "this is what I want to do."

What began as curiosity quickly grew into a lifelong passion. Maya spent six years as the head designer at a prominent Toronto floral company before finding the confidence to open her own studio. Those early years were her masterclass in volume, speed, and style.

A Signature Style: Elegant, Intentional, and Modern

Maya’s work blends the timeless sophistication of classic florals with the whimsy and freshness of modern design. Her aesthetic is rooted in storytelling every bouquet and arrangement serves a purpose, an emotion, a memory.

"I always ask to see the dress," she said. "It helps me understand the bride’s personality. I want the flowers to reflect her."

She rejects the idea of standardized floral packages. Instead, Maya builds completely customized designs that reflect the venue, the couple, and their story. Texture, shape, and subtle contrasts are her tools of transformation.

The Creative Process: From Vision to Reality

Maya collaborates closely with planners and couples, often connecting on Instagram first. Her approach is intuitive and personal. She asks to see inspiration photos, the bridal gown, and often builds mood boards to align on vision.

"If a bride shows me a bouquet she loves, I know her design style immediately."

Every wedding day begins early, often before sunrise. She meticulously handles setup, manages last-minute changes, and returns late into the night for teardown. Her process is as logistical as it is artistic.

Challenges Behind the Beauty

Beneath every dreamy wedding is a sea of planning, sourcing, and occasional chaos. Maya recalls shipments delayed by storms, imported flowers arriving damaged, and long days on her feet. But her approach is calm and composed.

"I’ll never call a bride and stress her out. She trusts me to fix it."

When problems arise, she improvises with intention. Her adaptability ensures each design remains elevated, even under pressure.

Photo Courtesy of Maya Tsur

Photo Courtesy of Maya Tsur

Advice for Engaged Couples

Maya shares this with sincerity: "Choose a florist whose work you love, but more importantly, someone you communicate easily with."

She also stresses budgeting wisely:

"Put your budget toward the ceremony. That’s where the most impactful photos are captured. You can always move those florals to the reception."

With an eye for both design and efficiency, Maya frequently offers creative solutions alternating between floral and candlelit tables, scaling centerpieces, or advising on table styles to optimize decor budgets.

"You wouldn’t shop for a house without a budget. Flowers are no different."

Weddings that Stay with Her

Some projects live in her heart long after the petals fade. A recent wedding at Graydon Hall originally planned for a garden setting was moved indoors due to weather, but the transformation was nothing short of enchanting.

"The smell, the colour, the intimacy it was magic."

These moments of trust and creative freedom are what fuel her passion.

Photo Courtesy of Purple Tree Photography

Photo Courtesy of Purple Tree Photography

Photo Courtesy of Purple Tree Photography

Trends, Inspiration & A Look Ahead

When it comes to trends, Maya is selective.

"Pampas grass? No thank you," she laughed. "It sheds. It smells. I don’t understand it!"

Instead, she gravitates toward colour-rich weddings, especially vibrant palettes with hot pinks, burgundy, and peach.

"I love texture. I mix small blooms with large ones. It adds movement. It keeps it from feeling flat."

Her dream project? A grand floral ceiling installation.

"Massive, breathtaking floral clouds. It’s like walking into a dream."

Styled Shoots & Signature Palettes

During our recent styled shoot together, Maya curated three breathtaking palettes: white and green for timeless romance, soft peach with blush tones, and a bold combination of burgundy and hot pink.

"I love adding just a pop of something unexpected. It keeps it fun."

Each piece felt like a painting, layered with depth, shape, and elegance.

Maya Tsur Floral Design isn’t just a floral studio. It’s a space where vision and feeling intersect. Maya designs with heart. She listens deeply. She cares.

Her work doesn’t simply decorate a space it tells a story.

If you’re planning a wedding and looking for someone who values beauty, emotion, and connection as much as you do, Maya is that person.

She’s not just a florist. She’s a creator of moments. An artist of joy. A designer of unforgettable beginnings.

Interested in seeing Maya’s work in action? For inquiries or to follow Maya’s floral adventures, visit her website and follow her on Instagram @mayatsurfloraldesign.

The Days Are Long, But the Years Are Short

Today felt like the first true day of spring. The sun was warm, the birds were singing, and I finally rode outside after a long and unpredictable Ontario winter. I headed out around shortly after noon and couldn’t believe how alive the city felt. People were gardening, walking their dogs, and children were playing in the streets. It was the kind of day that reminded me how good it feels to simply be present.

When I ride alone, I always look forward to unplugging. No music, no distractions. Just me, my thoughts, and the quiet rhythm of the ride. It’s often where I do my deepest reflecting. And today, as I peddled through the winding streets of bustling neighbourhoods, I found myself thinking about this journey I’ve been on.

As many of you know, I recently transitioned from being a full-time teacher to pursuing photography full-time. Lately, I’ve been on a meaningful journey to uncover my purpose, to better understand my why and how I can use it to create something lasting and meaningful for others. And on this ride, I found myself doing just that.

As I coasted toward a red light, a black SUV pulled up beside me. Inside was a family, windows down and laughter spilling out. A little girl, maybe twelve, sat in the back seat with her hair dancing in the wind. She caught my eye and smiled. I smiled back. And just like that, I was transported.

I remembered being her. I could almost feel the soft hum of the car, the warmth of my sisters beside me, the quiet comfort of knowing our parents were up front. My mom often says, “It feels like yesterday you girls were that age.” And I know she would give anything to glance into the back seat and see us there again, even just for a moment.

In that fleeting exchange with a stranger, my why came into sharp focus.

This is why I photograph.

I create to help you remember what once was. To bottle up the beauty of ordinary days before they slip through your fingers. To offer more than just photographs, but sensory memories. Ones you can feel in your heart, hold in your hands, and return to again and again.

Too often I hear from clients months after their session saying, “We still haven’t printed anything.” And I get it. Life moves fast. But I want better for you.

I want your memories to live beyond a screen. I want them on your walls, in albums your children will flip through, on coffee tables where stories are shared and laughter returns. Like it used to be, when the photo albums came out and everyone gathered close.

That is why I am now offering heirloom albums and fine art prints to every couple and family I photograph. I have partnered with Dekora Album Co., a Canadian maker of handcrafted, luxurious keepsakes. Their work is extraordinary, rich in quality, made to last, and designed to become part of your family’s legacy.

My promise to you is this:

I will capture the moments you never want to forget, and help you preserve them in ways that feel timeless, tangible, and full of heart.

Because one day, that little girl in the back seat will be grown. And her mother will glance behind her and wonder where the time went.

Let’s make sure she has something beautiful to hold onto, and so do you.

It’s time to hold the memories that matter most.

With love,
As always,

Amanda

Ready to create your heirloom album or print collection?
Contact me here or view options with Dekora.

Serendipity in the City: A Birthday, a Bridge, and an Unexpected Love Story

I recently had the privilege of traveling to New York with one of my dearest friends, Natalie. To say it was magical would be an understatement. The trip held a rare kind of enchantment that only comes when timing, purpose, and presence align. What made it even more special was that it was a joint birthday celebration. Natalie and I were born just a day apart, and this year, we chose to honour our birthdays with something that felt deeply joyful, refreshing, and aligned with who we are today.

This year has been a journey, personally, creatively, and spiritually. Celebrating my 39th birthday in one of the world’s most iconic cities, camera in hand, alongside someone who has witnessed and nurtured so much of my life, felt perfect.

It was not just a trip, but a soul-nourishing pause to reflect, to celebrate, and to be fully present.

We curated our itinerary with the precision of two women who love beauty, architecture, and a good stroll down memory lane. Our first day was spent exploring the Upper East Side, from the bright lights of Times Square to the serenity of Central Park. One of the most delightful highlights of that day was stopping by Magnolia Bakery and picking up two slices of birthday cake, which we shared in front of Rockefeller Plaza.

The sun was shining, the air was crisp, and we were surrounded by the joyful chaos that only New York can deliver. In that moment, it felt like the most magical part of our trip, a sweet, simple celebration of friendship, life, and another year around the sun. Though we did not have time to venture into the MOMA, the MET, or the Guggenheim, we admired them from the outside, promising ourselves a slower return visit next time.

We made our way down Fifth Avenue and Madison Avenue, soaking in the energy, indulging in a little window shopping, and connecting with the teams at Valentino and Yves Saint Laurent, I promised them I’d return, next time for more than conversation.

Day two took us into the heart of Lower Manhattan. While we checked off the must-see landmarks, my focus shifted toward something more personal: creating. The last time I was in New York, it was a brief and rushed visit. I had walked the same streets, but I had not seen them through the lens of someone truly ready to receive what the city had to offer. This time, I brought intention. We wandered into the parks tucked beneath the Brooklyn and Manhattan Bridges. It was here, as golden light poured in from behind the buildings and the skyline framed each frame, that I captured the kind of images I had long dreamed of.

One of my favorite parts of traveling is having my camera by my side. As a wedding photographer, I am trained to observe quietly, to anticipate, and to capture fleeting moments that often go unseen. While I rarely have time to practice street photography, this trip offered the perfect opportunity to experiment and explore. I approached it the same way I approach my work: with openness, curiosity, and readiness.

And then, something remarkable happened.

Natalie and I had just crossed the Brooklyn Bridge and found ourselves on Centre Street, not far from City Hall. We were walking through the lively pulse of morning commuters and tourists, weaving between rows of hotdog carts, when we were approached by a man in a well-tailored suit. He clutched a set of documents, which I assumed were legal papers, and he was accompanied by a stylish woman in a dark, oversized suit and chic mid-heel pumps. As he came closer, I instinctively began to prepare my standard response, the polite but firm "No thank you" that I have used countless times when traveling.

But before I could finish, he interrupted with wide-eyed excitement and said, "No, no! We just want you to take our photo at a hotdog stand!" He held out his phone, ready for me to capture the moment. I laughed, handed my bag to Natalie, and began what turned into a spontaneous mini shoot. If you ask a professional photographer to take a photo, you are rarely getting just one. What followed was a burst of 10 or so images from every angle, wide shots, tight crops, genuine emotion. I handed back his phone, content.

Just as we were about to continue on, Natalie turned and asked, "Did you two just get married?"

They both smiled. "Yes, we did."

That changed everything.

The documents he held so closely were their marriage certificates. What struck me most was how effortless and intimate it all felt. She was not in white. There was no bouquet, no traditional fanfare. Just two people, deeply in love, choosing to mark their union in one of the most iconic cities in the world.

Without hesitation, I apologized for my initial assumption and congratulated them with all my heart. I asked if I could take a few portraits with my own camera, as a gift. She laughed and said, "I was hoping he would have asked someone sooner!" And just like that, with reverence and respect for their privacy, I captured their joy.

They shared with us that they had traveled to New York from Germany. They had attended a friend’s wedding earlier that week and decided, while wrapped in the energy of love and celebration, to make it official themselves. This was not something they planned. It was something they felt.

Before parting ways, we exchanged information and I promised to send them an online gallery once I was back home. A little keepsake. A gift from two strangers whose lives briefly, but beautifully, intersected.

That moment so raw, spontaneous, and filled with love, quickly replaced that first-day cake as the true highlight of our trip. And later, when we connected online, they told us that it was the highlight of theirs as well. They called it destiny.

Last year, my word of the year was serendipity. But the way this moment unfolded makes me believe that maybe that word is not limited to a year. Perhaps serendipity is becoming a way of life for me a path where beauty meets intention, and connection happens without force.

These are the moments I live for. This is why I love being an artist. My camera is more than a tool. It is a bridge. It creates a doorway into intimacy, even with strangers. It captures magic in the mundane. And sometimes, it makes you feel like the entire universe conspired for your paths to cross.

I will never forget that moment. Out of millions of people in that city, they chose me.

And I chose to say yes.

If this story inspired something within you if you find beauty in life’s unscripted moments and believe that magic often unfolds in the most unexpected ways, I would be honoured to help you tell your story too. Whether it is your wedding day, an anniversary, or simply a day in your life that deserves to be remembered beautifully, I am here.

Let’s connect and create something timeless together.

I can’t wait to meet you.

With love,

As always,

Amanda

She Carries Resilience: Paula's Journey from Refugee Tents to Empowering Women

Some stories carry such depth and humanity that they stay with you long after they are told. Paula's is one of those stories.

We first connected online through Threads, where Paula had posted about an upcoming women's empowerment event she was planning in Niagara. Her words stopped me mid-scroll. I replied to her post, and what followed was an exchange that led to us meeting for coffee. That conversation turned into hours of storytelling, laughter, and shared dreams, and eventually, a powerful branding session that captured the heart of who she is.

From the moment I shot her her branding session, something clicked. Her energy was electric, her story captivating, and the way she carried herself, rooted in both humility and strength, left a lasting impression.

Paula was born in Poland during a time of political unrest and scarcity. Her parents, driven by an unwavering desire to give their children a better life, made the courageous decision to flee the country. What followed was a journey marked by uncertainty, resilience, and extraordinary courage.

Paula singing in Poland, 1985.

The family fled through Europe and landed in Italy, where they lived in refugee tents for a year before moving into a hotel in Rome. It was in Italy, at just five years old, that Paula began school and quickly picked up the Italian language, her first lesson in adaptability.

Honouring Paula’s birthday in a refugee tent in Italy, 1987.

Paula in class in Italy, 1988.

Eventually, her family settled in Toronto, Canada. They arrived with no knowledge of English, no financial security, and very little understanding of the culture they were stepping into. And yet, they moved forward. Paula stepped into a nurturing role at a young age, helping to raise her younger sister and contribute to the family’s livelihood. These early years shaped her into someone who knew the value of hard work, sacrifice, and perseverance.

Her career journey is equally inspiring. Paula began working at the deli counter at Loblaws while still in school. She saved every penny, eventually applying for a credit card that would help fund her education. She later took a job at a call center and, at just 19, became an HR manager, all while attending college at night. That blend of ambition and grit became a defining theme in Paula’s life.

When Paula and her family moved to Kitchener, she found a new opportunity working for Rogers. It was here she won a travel voucher that helped fund her wedding, just one of many instances where her hard work came full circle. Family, she told me, remained a central anchor through it all. Her choices were always informed by her desire to give back and uplift the people who had supported her.

Then came the leap that would change everything. At 24, with no formal business training or culinary experience, Paula and her husband opened a restaurant, Lisboa Bakery & Grill. They borrowed money, maxed out lines of credit, and learned everything on the fly. But what they lacked in experience, they made up for in vision and heart. The restaurant served primarily Portuguese cuisine, honouring her husband’s heritage, while weaving in Polish dishes that nodded to her own roots.

Opening in December 2009, a time when most businesses brace for slow traffic, might have seemed risky. But Paula never let fear dictate her decisions. The restaurant made over $100,000 in its first two months, and by the end of its first year, it had grossed over one million dollars. Customers came not just for the food, but for the atmosphere Paula cultivated: warm, inviting, and full of soul. The business thrived through word of mouth alone, proof that authenticity is a powerful magnet.

Eventually, Paula shifted her focus to a new venture: her sauce business. What started as a passion project quickly gained traction, supported by a community that believed in her. After selling the restaurant in 2014, she and her husband reinvested in a manufacturing warehouse. He took over production and delivery while Paula handled marketing and brand development. Her sauces began appearing on the shelves of major retailers like Canadian Tire and Lowe’s, a remarkable feat for a family-run operation.

But Paula’s story does not stop at entrepreneurial success. In fact, it has only gotten more layered. What began as an Instagram page where she showcased her love for grilling evolved into something far more expansive. She became a cookbook author, a media personality, and most recently, a women’s empowerment coach. She has appeared on countless television segments, authored three books, and received accolades for her work in the culinary and entrepreneurial space.

Yet, even Paula is not immune to burnout. The pace, the pressure, and the many hats she wore eventually took a toll. It was in that stillness, however, that a new calling emerged, one rooted in guiding other women through their own journeys. She began hosting workshops, offering coaching sessions, and most recently, planning a large-scale event, Rise Together: Empowering Women in Business. This event, fueled by her heart and vision, is set to uplift and inspire women from all walks of life. Proceeds will go to charity, which will be a joint partnership, reflecting both Paula and my lifelong commitment to giving back.

What is perhaps most admirable about Paula is her honesty. She does not claim to have all the answers. She openly shares that she has never planned an event of this scale before. But that transparency has only drawn more people to her. Support, encouragement, and partnerships have poured in, not because she is perfect, but because she is real.

Our conversation also touched on something deeply personal: the importance of self-care and mental wellness, especially for women. Paula and I talked about the book Burnout by Emily Nagoski and the role of physical movement in managing stress. We spoke about the importance of educating children on nutrition and the value of showing up for yourself, even when life gets busy.

In every chapter of Paula’s story, one thing remains constant: her desire to use what she has learned to help others. Whether it is through a jar of sauce, a page in her cookbook, or a microphone at her event, Paula’s mission is clear. She wants to empower, uplift, and remind women that they are capable of more than they ever imagined.

If you are looking for a space to be inspired, to be reminded of your own power, and to connect with a community of women who believe in rising together, Paula’s event is where you will want to be.

You will feel it the moment you walk in. This is what carrying resilience looks like.

Join the event below and use the discount code to save $100 per ticket: ascp100

I've Been Waiting for You

Today, a little girl grabbed my hand. She was small in stature, with big, curly hair, full of energy and life. She held my hand tightly and said, “I’ve been waiting for you.”

She went on, “I knew you would come. It took so long, but I always knew you would.”

And then, silence. We sat together, hand in hand, and in that moment, everything felt right. Exactly where I was supposed to be, all these years.

She told me she had been watching. Watching me grow up, watching my creativity slip away, watching as I lost my spirit, and as I began to follow what others told me to do. She knew why I was conforming, why I was trying to fit in, but she could see that I wasn’t living the way I was meant to. She reminded me of the days when I would dream big, believe that I could be anything I wanted.

She had been waiting, waiting for me to realize what I had lost, waiting for me to return to myself. She watched as I followed paths that weren’t mine to follow, as I made choices that would eventually lead me to walk back in the direction I was always meant to go. She cried many times, not out of anger or disappointment, but because she knew I needed to walk that journey. She knew I had to go through it to return to this place, the place where I could finally see the truth that had always been there.

And then, she reached into a little, beautiful bag and pulled out some of the most incredible drawings, crafts, images and notes I’d ever seen, they were mine. All my favourite drawings, the pieces of art I had created over the years. She kept them, knowing that one day, I would need to see them again. She knew I would need the reminder that the spark of creativity, the spirit that had always been inside me, had never truly disappeared, it was always there, waiting for me to come back to it.

As we went through the pieces, some old, some new, tears began to run down my face. I realized how much I had let that little girl down. I had allowed myself to forget the spirit she spoke of. I had let the fire within me fade, and I hadn’t given her the strength she needed. She had been watching me all these years, looking up to me, and I had failed to be the person she needed me to be.

But then, she squeezed my hand and pulled me in for a tight embrace. With such love, she said, “I’m proud of you. I’m proud of the person you are, and the person you’re becoming. You never let me down. I knew you would come back. That spirit, that light within you, it was always meant to shine bright. You’re meant to do big things. You just needed the world to give you lessons along the way so you could come back.”

That little girl is me. And now, I’m ready to follow her lead.

The Best Locations for Your Family Photography Experience

Over the past 10 years, I’ve had the pleasure of photographing hundreds of families, each session unique in its own way. My goal is always to capture the essence and individuality of each family member, as well as the dynamic between them. With children and pets often part of the equation, I’ve learned that a little preparation can go a long way in ensuring a stress-free, seamless experience. From picking the perfect date to planning outfits, packing snacks, and choosing the ideal location, there are some key steps to ensure your session goes smoothly.

One of the most common questions I receive when someone books a family session is, “Where should we have our photos taken?” The answer to that question is simple. Your location should be a place that speaks to you as a family. It should capture the vibe you want and reflect the season in which your photos will be taken. The landscape and energy of a location change dramatically throughout the year, so it’s important to choose a spot that aligns with your vision.

Since this question comes up so often, I thought I’d share some of my go-to locations for family photos. Having had the privilege of shooting all over the world, I’ve decided to offer a broad list of locations that you can consider, rather than focusing on specific cities.

Home Sweet Home

There’s no place like home. As the saying goes, "Home is where the heart is," and while it might sound cliché, it rings true. Your family home is where you feel the most comfortable and safe, and it’s often the perfect location for a photoshoot. When children, especially those under 10, are involved, this familiarity allows them to be themselves right away. The true essence of your family comes through in an environment they know and love.

Even beyond the house itself, there are endless opportunities. Take a walk down the street, play with sidewalk chalk, ride bikes, or run around in the backyard. And because you're in a familiar place, distractions are minimal, something that can be challenging when shooting in new locations.

My Local Favourites:

Wherever you live!

Advantages:

• Children feel most comfortable here

• Fewer distractions

• A true representation of who you are as a family

• Dog and pet-friendly

Disadvantages:

• Some tidying up might be needed beforehand

• Kids can sometimes get too comfortable and act silly (but a quick break and a little bribery often help!)

Historic Sites

If you’re a fan of architecture, historic sites are the perfect backdrop for your family photoshoot. I have a deep passion for all styles of architecture, from the refined elegance of Neoclassical design to the striking boldness of Art Deco. These timeless locations can transport you to another era, adding a cinematic and distinctive flair to your photos. Depending on the site, you’ll encounter a variety of architectural wonders that can elevate the overall mood of your session. Just keep in mind that many of these locations require advance bookings, and they may not always be right around the corner. So, a little road trip might be in order, one that’s definitely worth it. And, of course, make sure to bring a change of clothes for the kids once you arrive!

My Local Favourites:

Dundurn Castle, The Hermitage, Paletta Mansion, City Hall

Advantages:

• Transforms your photos with stunning backdrops

• Adds a unique element to your images

Disadvantages:

• Can be crowded during peak seasons

• Some locations may not allow pets

• Permits may be required

• Travelling to the location

The Beach

The beach offers an enchanting backdrop for family photos, especially during golden hour or on those beautiful overcast days. I’ve yet to have a beach session that I didn’t absolutely love. Whether your shoot is relaxed, spending quality time as a family by the water, or more formal with coordinated outfits and minimal play, the beach provides a stunning environment. After capturing those “must-have” shots, the real magic unfolds when the family starts running through the water or playing in the sand. That’s when the true fun begins. Just a little tip: be sure to plan ahead by avoiding holiday weekends and peak hours. And, if you’re bringing your fur baby along, double-check that the beach is dog-friendly!

My Local Favourites:

Long Point, Van Wagner’s Beach, The hundreds of beaches along our Great Lakes

Advantages:

• A stunning, natural backdrop

• Playful, carefree atmosphere for children

• Bright, airy photos

• Perfect for family “adventures”

Disadvantages:

• Many beaches do not allow dogs or require them to be leashed

• Young children can get easily distracted

• Beaches can be crowded depending on the time of day and season

Parks

Parks are often the go-to choice for family photos, and for good reason. They offer convenience, ample green space, and a relaxed atmosphere. If your children love a particular park and it’s dog-friendly, it can be the perfect spot. However, parks can also bring a bit of chaos. Children are often more captivated by the playground or other kids than being with their family. When choosing a park, try to pick one that offers plenty of space and variety. This way, you can let the kids play after the formal shots or easily switch locations if a certain area is too crowded. Parks are a dream for capturing candid, playful moments, but if you're aiming for more formal portraits, it can be a bit trickier.

My Local Favourites:

Princess Point, Bayfront Park, Bronte Park, Gage Park

Advantages:

• Candid, playful, and real moments

• Convenient and easy to access

• Dog-friendly in many cases

Disadvantages:

• Can get crowded during peak times

• Some parks don’t allow pets

• Permits may be required at certain locations

Forests and Trails

For a more moody and natural vibe, forested areas and trails are the perfect choice. Whether it’s a hike to your favourite family spot or a visit to grandma’s property, these locations provide an intimate and magical atmosphere. The best photos here often take on a documentary style, capturing the genuine moments of your family enjoying time together. However, it’s important to note that forested areas can be quite dark, especially during golden hour. In the summer, the lush greenery can cast a “green glow” over your photos, giving them a unique, moody effect. While this can be beautiful and evocative, it won’t deliver the fresh, airy feel that a beach or open field might offer.

My Local Favourites:

Apps Mill, The Hermitage Trails, Tiffany Falls

Advantages:

• Playful, candid moments

• A fun family adventure

• Dog-friendly in most cases

Disadvantages:

• Trails can get busy depending on the time of day and season

• Greenery can cast a green hue on your photos

• Bugs, lots of bugs in warmer months!

Parking Garages

It may sound unconventional, but parking garages can actually make for an incredibly unique and striking photo location. I had the pleasure of shooting in a stunning parking garage in Austin, Texas, which had clean lines, vibrant walls, and panoramic views of the city. The architectural simplicity of a parking garage, combined with the modern design elements, provided an unexpectedly bold and creative backdrop. The controlled environment of the garage allowed me to experiment with light and angles, offering a lot of flexibility and artistic freedom. Whether using the geometric shapes of the structure or capturing the cityscape views from the top, the space offered a fresh perspective on what a photoshoot can be. Of course, it’s crucial to research your location beforehand, ensuring that it’s the right fit for your vision. But when done right, a parking garage can add an unexpected, edgy artistic flair to your photos, turning an ordinary space into something truly special and memorable.

My Local Favourites:

Hamilton Farmer’s Market Parking Garage (MacNab St. N & York Blvd.), Brantford Municipal Parking Office (Icomm Dr. & Water St.)

Advantages:

• Unique, artistic photos with clean lines

• Interesting backdrops with modern city vibes

• Great lighting and different perspectives

Disadvantages:

• Can be busy depending on the time of day

• Some garages require paid parking

• No green space or natural elements

Studio Sessions

For a completely controlled environment, a studio photoshoot offers both predictability and versatility. As an artist, I truly appreciate the creative freedom a studio setting provides, allowing me to experiment with lighting, backdrops, and compositions in ways that outdoor locations simply can't offer. Studios often come equipped with a variety of props and different settings that can be used to enhance the mood or theme of your shoot. However, sometimes the simplest settings, a plain white or black wall, can be the most powerful. The understated backdrop allows your family to shine as the main focus, creating a sense of timelessness. This simplicity results in classic, refined images that, when done right, won't go out of style. Studio portraiture is all about highlighting the beauty and connection of your family, and the result is artwork that will stand the test of time and be cherished for generations.

My Local Favourites:

Aviva Studio (The Cotton Factory), Millworks Creative, Mintroom Studios + Preto Loft

Advantages:

• Controlled lighting for perfect photos

• Variety of settings and backdrops

• Timeless, artistic portraits

Disadvantages:

• Limited interaction with the environment

There are so many incredible places for family photos, each offering its own unique charm and atmosphere. Whether it's the comfort and familiarity of your home, the breathtaking backdrop of a scenic beach, or a vibrant park full of life, every location has its own story to tell. And if you have a spot that holds special meaning for you, whether it’s a hidden gem you’ve discovered or a place filled with memories, I would love nothing more than to explore it with you! I’m always up for an adventure, especially when my camera is in hand.

After all, the best photos often come from those moments that are spontaneous, authentic, and personal. No matter where we choose to capture your family’s memories, rest assured that I will put my heart into making sure your photos reflect the unique beauty, love, and connection that make your family truly special. From the carefully considered location to the genuine moments we capture together, I promise to create timeless images that will be cherished for years to come.

A Brand Journey | FREJA Beauty Collective

When you step into FREJA – The Beauty Collective in the heart of Brantford, Ontario, you’re immediately enveloped by an atmosphere brimming with warmth, energy, and charm. The open space hums with life, its inviting ambiance drawing you in. And the moment you meet Ashley, the owner, the magic of this place makes perfect sense.

Ashley and I share a history that stretches back over two decades. We first met in art class during high school, just a stone’s throw from where her salon now thrives. Even then, Ashley possessed a unique sparkle—a natural ability to make everyone feel seen, cherished, and beautiful. Her kindness was magnetic, and her authenticity was a rare gift. It’s no surprise that she’s carried these qualities with her, touching countless lives along the way.

In the fall of 2023, Ashley took a bold leap of faith and opened FREJA – The Beauty Collective, a dream years in the making. Shortly after her soft opening, we reconnected to brainstorm how to visually tell the story of her brand.

During her branding session, Ashley shared the deeply personal inspiration behind the salon's name. As a child, her grandfather lovingly referred to her and her sisters as his "little Frejas"—a term of endearment tied to horses, symbolizing grace and strength. She added, "FREJA also means goddess of beauty and magic—a symbol of strength, independence, and feminine power." This dual meaning perfectly captures the essence of the salon and the values it embodies.

Ashley then walked over to the salon’s front door, gently removed a weathered horseshoe, and handed it to me. It was a cherished gift from her grandfather, now prominently displayed in the salon as a powerful symbol of her journey, resilience, and the deep love that fills every corner of this space.

Ashley has created more than just a salon—she’s cultivated a sanctuary where hairstylists and aestheticians can collaborate, learn, and thrive together. The energy at FREJA is electric. It’s a creative hub that inspires not only those who work there but anyone lucky enough to visit.

But Ashley’s talents extend far beyond hairstyling. She personally designed the salon’s stunning interior, meticulously planning every detail. From choosing the layout to painting the walls herself, her artistic touch is everywhere. She even incorporated original commissioned artwork by her sister, Natalie Butler, giving the space a deeply personal and artistic flair.

Our branding photography session was all about capturing this spirit. We played upbeat music, embraced the vibe, and let the magic of FREJA shine through in every shot. The result? Timeless, artistic imagery that embodies Ashley’s vision and the salon’s innovative essence. Collaborating with businesses to bring their unique stories to life—whether they’re well-established or just starting out—is a passion of mine, and it was an honour to do this for FREJA. Oh, and yes—I’d love to do the same for you!

The team at FREJA is as exceptional as the salon itself. Ashley has brought together a group of highly skilled professionals, each excelling in their own area of expertise. No matter what you're looking for—be it a color treatment, a fresh cut, or styling for a special occasion (brides, this includes you!)—there’s someone perfectly suited to your needs. Many team members are lifelong friends, a testament to the welcoming and supportive environment Ashley has cultivated.

I have to admit, I often arrive early for my appointments just to soak up the vibe and browse the boutique offerings. One of the stylists, Katie Martin, runs her own beauty supply business within the salon. Her collection features sought-after brands like DomDom, K18, and Colour WOW, alongside rare gems like Aloha, Pitusa, Havaianas, Las Bayadas and the most epic tanning bronzer I have ever used— Maui Babe. It’s a beauty and lifestyle treasure trove that’s hard to resist!

Even if you already have a stylist or aesthetician you love, I highly recommend following FREJA – The Beauty Collective on social media for their expert tips and insider tricks. Better yet, drop by in person to experience the vibrant energy, shop the curated selection of products, and maybe even rub the horseshoe for a bit of extra luck.

At FREJA, beauty, community, and creativity come together in perfect harmony—all under the watchful charm of a very special horseshoe.

Feeling lucky, empowered, and ready to share your unique story through a branding session? I’d love to connect and learn all about you—your business, your journey, and your vision. Let’s start the conversation!

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A portion of all proceeds from 2025 branding sessions will be given to Can Fund #150Women.

CAN Fund #150Women began as a campaign and quickly transformed into a community of women with a shared vision of supporting female athletes who compete for Canada and each other.

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This year I am grateful for YOU

As I reflect on the passing year, my heart overflows with gratitude. For over seven years, my husband and I have shared a nightly tradition we call "Gratefuls." From the very first day we met, we committed to taking a moment each night before sleep to reflect on the blessings of the day. Even when distance separates us due to his frequent travels, we continue this ritual—whether through FaceTime or a simple text message. Through seasons of joy and times of challenge, this practice has grounded us, a gentle reminder that even on the most difficult days, there are always moments of beauty to be found.

As the year draws to a close, I find myself pausing to reflect on the journey I've walked, especially in a year that has been both testing and transformative. It has been a season of personal trials, filled with tears and sleepless nights, but through it all, I have done my best to weather the storms and dance in the rain. Thanks to my husband, I have learned the art of living in the moment, appreciating the incredible people, places, and beauty that surround me.

And despite the challenges, I find myself rich with gratitude.

I’ve been an artist since the moment I took my first breath, and without the unwavering support and encouragement of all of you, I would not be where I am today—living my wildest dream as a full-time artist. Each inquiry email, every shared photo, and each kind note or love letter serves as a gentle reminder that I am walking the path I was always meant to take.

This year, I am profoundly thankful for the families whose lives I have had the privilege to capture, year after year. Many of these families I first met through photographing their weddings, and over time, we’ve built lasting connections. As they welcomed children into their lives, I was there to document their growth, celebrating with them as they blossomed into families. In many ways, they have become my own.

I am also grateful for the new friendships that have developed through the lens of my camera. Each new connection begins with a simple message—an email, a text, or a call—but once we meet, the rest is history. I often find that my relationship with my clients evolves beyond the professional, as we share in the joy and success of one another's lives.

This year, I have had the privilege of celebrating with so many families as they welcomed new life into the world. There is something profoundly moving about newborn sessions—the raw emotion of new parents adjusting to life with their tiny miracles, the awe and wonder of siblings meeting their new family members. These moments are sacred, and I am grateful to witness them.

I am thankful for the newly engaged couples who have invited me to document this chapter of their love story. From the moment we first speak, I cherish hearing about their paths that led them to one another, and I find immense joy in brainstorming creative ways to incorporate their unique bond into their photo sessions. With every click of the camera, I am filled with a quiet happiness, knowing I am capturing the essence of their love.

Equally, I am grateful for the couples who entrusted me with one of the most monumental days of their lives—their weddings. To me, weddings are like grand finales, the spectacular fireworks at a celebration, or the premier of a much-anticipated film. I often wonder who is more excited—the couple or me! From our first conversation to the final farewell at the end of the night, documenting the emotions and stories that unfold on a wedding day is a privilege I cherish deeply. There have been many times I have been moved to tears behind the camera, not just by the beauty of the day, but by the bond I’ve formed with the couple.

Weddings, too, bring a sense of camaraderie with the incredible vendors who help bring these special days to life. The inside jokes, the laughter, and the high-fives—we celebrate each other as much as we celebrate the couple. The teamwork and unity at these events is something extraordinary, and I am grateful for the chance to collaborate with such talented and passionate people.

Whether this is your first time or your tenth time partnering with me, this year, I am especially thankful for you.

Thank you for trusting me with the most precious gifts in the world: your loved ones, and your memories.

The Parking Garage | ATX

Every time I visit my family in Austin, I have the chance to reconnect with some incredible friends. One of the highlights of these visits is my annual photo session with this amazing family. It's become a cherished tradition for 8 years, and honestly, it's one of my favorite shoots of the year.

Once you see the photos, I think you'll understand why.

This family is truly something special. The love and affection they share for each other is not only palpable but also beautifully captured in every shot. And let’s not forget—each one of them could easily be a model. They have this effortless photogenic quality that makes my job easy and an absolute joy.

To keep things fresh and exciting, we try to choose a unique location for our sessions each year. This time, we decided to switch things up and photograph them in a parking garage.

Hear me out.

At first glance, a parking garage might not seem like the most obvious choice for family portraits. But let me tell you, it’s perfect for what we wanted to achieve.

Here’s why:

• Modern Aesthetic: The clean, industrial look of a parking garage adds a chic, urban vibe that’s hard to replicate in more traditional settings.

• Neutral Tones: The muted concrete provides a timeless, neutral backdrop that lets the family members’ personalities and expressions shine.

• Bold Lines & Angles: From sleek concrete pillars to geometric patterns, the space is full of sharp lines that create visual interest and depth.

• Weather Protection: Unlike outdoor sessions that depend on weather, parts of the parking garage kept us sheltered and ensured perfect conditions for photos.

• Filtered Light: The natural light coming through the structure provided soft, diffused lighting, ideal for flattering portraits.

• City Views: The upper levels of the garage offered stunning panoramic views of the city, which became the perfect backdrop.

• No Distractions: The simplicity of the environment allows the family to truly take center stage—nothing competes with their energy.

Because of the square footage of the garage, we had plenty of space to play with different angles and compositions, making each shot feel fresh and diverse. Everyone was up for the challenge, and exploring the space turned out to be so much fun.

While I’ve certainly photographed this family in parks, fields, and forests in previous years (and those settings are always beautiful), this experience proved that sometimes stepping outside the box can lead to unexpected, breathtaking results.

So, my advice?

Dare to venture beyond the typical park or forest. Find a space that feels unique, something that pushes the boundaries of traditional family photography. You’ll be amazed by the results.

See for yourself and insert your family here.

Zaya

There’s a tradition in Mexico called “la mordida” which means “the bite”. Usually, the birthday girl or boy get their face shoved into their birthday cake while everyone yells, “Mordida! Mordida!” In this case, Zaya’s face wasn’t pushed into the cake; but her father playfully encouraged her to bite her birthday cake after the candle went out.

I was standing with my camera in hand watching this unfold, so happy that her father encouraged her to bite right into her cake. However, I had no idea this was a Mexican tradition until I said to her father, “I love that you let her bite her cake!” He then explained to me the tradition and I thought that every child should be able to bite right into their birthday cake, especially Zaya.

Zaya, means fate, destiny, woman who wins and strong fighter which is completely fitting for this beautiful, strong soul. Zaya was born on January 1, 2019 and was delivered during a natural birth. Shortly after delivery, her oxygen levels dropped and she was rushed to a children’s hospital via flight.

Zaya’s parents, Rose and Justin, soon learned that their beautiful baby girl had a chromosomal abnormality called Trisomy 21 (Downs Syndrome) as well as a congenital heart defect called AV Canal Defect. This meant she had a large hole in the center of her heart. Her parents were told that she would be needing heart surgery before six months of age. The next few months were going to be a long, hard road of therapy, treatments and finding the best doctor to perform the surgery.

In May of 2019, just over four months after her birth, Zaya headed to Children’s Hospital Los Angeles for her open-heart surgery.

It was a success.

She is a strong fighter.

She is a woman who wins.

It has been five years since her beautiful, but traumatic entrance into the world; however, her parents have noted that she has passed gracefully through her daily struggles teaching us all more about love, compassion and strength.

While I was in Mexico, I had the pleasure of photographing Zaya’s 5th birthday and in that short time she truly did teach me about love, compassion and left me smiling. She brightens every space she is in, which was made very apparent during her grand entrance into her 5th birthday party in her princess dress.

In fact, during her whole party she was bright.

Every decoration she saw left her beaming.

Every face she saw left her smiling.

Every animal she saw left her giggling.

Every gift she was given left her in awe.

Every bite of her cake left her in complete bliss.

After meeting Zaya, you would never imagine the hardships she has been though. Zaya’s innocence and purity give us insight on how to navigate life. She shows everyone how to be in the moment, enjoy the little things and to fall in love deeply with everything and everyone.

If you ever have the chance to graced by Zaya’s presence, it’s fate and destiny.

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Zaya is the Ambassador for Global Down Syndrome | @globaldownsyndrome

Follow her journey on Instagram | @lovelyzayab

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in a sea of white

The journey starts as you drive down a rural road with the windows down on a spring day. As the farm comes into sight, it is truly breathtaking. There is nothing like seeing a vast sea of white cherry blossoms slowly and softly dancing in the spring breeze. The air is warm and there is a faint humming of bees who are busy at work. Everyone that comes onto the cherry farm has the same reaction and are in complete “awe”. 

Kids jump out of the car and excitedly run up and down the rows, picking dandelion seeds and blowing on them ever so gently sending the soft seeds into flight. Some also collect the vibrant yellow fully bloomed flowers making bouquets and tucking them behind their hair. There are kids looking for bugs in the newly sprouted grass and games of hide and seek behind the broad, proud trees. There is also dancing while sundresses are spun around and, of course, I am there quietly observing and documenting it all. 

My approach is to be as sneaky as possible while being along side the families. Some direction is given, but my favourite thing to do is to watch as they explore, play and run. I do love taking part in the exploration as well, especially when children are involved. I will often jump in and play, camera in hand, getting some of those unexpected, candid images. I tend to stay away from staging images, but more so prompt individuals to get those perfect moments to capture. The sessions are not limited to families. It also includes maternity, newborn, engagement as well as those just because. 

Every spring this familiar place brings me such joy as it is one of my favourite places to not only visit but also to take photos in. It is magical, surreal and the perfect place to make and document memories. The best part, is sharing it with you and showing you the beauty in the every day moments of your life. 

the maternity session: a whole different perspective

I meet Asia when I moved to Hamilton where we became acquaintances. Shortly after meeting her, I was scrolling through Instagram and Facebook and saw an ad for Toyota titled “the Hobbyist” which was in partnership with the Huffington Post. It was regarding how Asia was living her life as a Professional Speech and Language Pathologist as well as an Aerialist.

After watching this video, I contacted her immediately because I was intrigued. She told me she had been doing it for 6 years and was part of an aerial group called, The Hamilton Aerial Group (HAG), which met regularly at the Cotton Factory in Hamilton. I began attending aerial practices with her because my own curiosity and intrigue with Aerial Arts. While watching Asia I soon realized that she was a natural and truly in her element when on the silks, rope and trapeze. She made it look so easy which I can tell you, it is not.

During one of our practice sessions in September, she shared with me that she was pregnant and expecting in the Spring of 2020. Right away, our creative minds went to work and thought about the magic we could create while integrating her love for Aerial Arts, her journey through pregnancy and my love of photography. Asia continued to carefully practice silks and the trapeze under the guidance of her midwife and obstetrician.

We began the process at Halloween to announce her pregnancy in costume and in a location close to home. She nailed it (and so did her husband and dog).

Asia had hoped that we could do a maternity session near the end of her pregnancy but as she continued to practice and move into the third trimester she thought it would be best that we do a maternity session sooner than later because of her limited mobility while practicing. Due to this, we meet this past weekend to shoot her maternity session and it was just like every other practice, except my camera was in hand. She began the session with stretching, conditioning, a bit of acro then moving onto the trapeze and silks.

It was my favourite maternity sessions in my 8 years as a professional photographer and one of the most beautiful sessions I have ever photographed. I attribute this to the nature of the shoot. When the shoot is candid, in a location you are comfortable with all while doing something you love, you really do not need to try to get good photos. They just happen. The years of experience and love for this art form is so visible in the photos we took. Asia was so comfortable and happy the entire shoot.

She was in her element.

I encourage expecting moms to do the same, and I promise you the results will be the same; you end up with a series of photos which reflect who you are and that capture your journey though pregnancy.

the family photo

I have fond memories of being young and my mother making the yearly appointment at Sears for our family photos. It consisted of a bothered father who never dressed up and relied on my mother to select his clothes. There were my two sisters and I who loved to get dressed up but, it was utter chaos ensuring we had the perfect outfits and our hair was just right. When the day came, we all piled in the car and the typical sibling bantering began in the back seat as my father drove huffing and puffing.  My mother reminded us all that it was only once a year.

When we got there, we patiently waited for our time slot, squeezed into a tight spot where we would rest one of our hands on a faux fur table and the other on a sibling’s shoulder. There was a selection of the typical 90’s backdrops; the light brown with vignette edges, the sponge painted baby blue and the nature scene.

We were forced to fake smiles in between arguing with each other while the woman behind the camera made terrible jokes and forced us to repeat ridiculous sayings and words. The session then ended, and we would head back to the car. My dad began driving away while pulling his tie loose and undoing the top button of a dress shirt, the one he wouldn’t wear again. In the backseat we tugged on our braids, pulled on our matching bows and poked at each other.  Under her breath, we could hear my mom remind herself that it’s only once a year and would be worth it. I’m sure she also thought to herself that this was the only time she was ever in any photos as she was always the one taking them.

We waited weeks for the phone call to notify us the photos were ready. My mom would head to the photo studio to view the proofs and select a handful which then would be printed and picked up again.

This stress took away from the fact that this was supposed to be an annual event which brought our family joy and captured a moment in our lives. The only thing I remember about this was how unnatural it felt and the tension for the entirety of the event.

I reflect upon these experiences as I prepare to capture such beautiful moments in the lives of others and when I am actively behind the camera shooting. My goal as a lifestyle photographer is to build connections with the individuals I am working with in order to gain a better understanding of the essence of who they are. Those raw, candid moments of everyday life is what captivates me as a photographer; it is what I chase and look for.

The minute I receive an inquiry for my services the connection begins. I love hearing about the family, the relationships, activities and places that bring them joy and make them feel the most at home. I use this insight to ensure the day is planned to reflect the family I am shooting for.

The relationship with the family continues to build as stories are told and laughs are shared during the session. The family interacts and at first, the little ones are usually timid and shy. Within minutes, everyone warms up and the genuine nature of each individual shines. It’s go time for me!

There are no starchy suits, ties or dress-shirts which will never be worn again. I encourage the mommas to let the bows and braids become loose and the perfectly coiffed hair to blow in the wind. The knees of the children are usually soiled with sand and grass stains and if puddles are found, they will be splashed in. Embracing the innocence of childhood allows each child to become so comfortable that arguing or lack of cooperation is usually an afterthought. This is when the true essence of each child becomes visible. The session becomes a family outing. It is a time where everyone is enjoying each other’s company and doing something that is natural to them. Without even noticing, I am present and quietly witnessing these beautiful moments and capturing them.

I encourage you to think differently about your family photos and photography in general. 

Let your kids be kids.

Let them play, laugh, grab sticks, chase each other and pick flowers. 

Let the clothes become soiled and the dresses wrinkled.

Let them fall.

Let the wind blow and their hair gently whip across their face.

I promise you, by doing so, you will avoid having to bribe your significant other to smile as well as make deals with your children in order for them to be on their best behaviour. Enjoy yourself and become fully present. Look around and marvel at the fact that this is your life, the beautiful story you are living and have created.